Building What Customers Want Vs. What Customers Need
In this episode, we provide updates on our respective businesses and discuss whether entrepreneurs should take a customer-led approach to building out their products/services or try to build a creative solution and then educate customers on why they need it.
In this episode, we start by talking about whether entrepreneurs should collect input from their customers and build the solution(s) they are asking for, or if they should try to build a creative solution to a specific problem and then educate customers on why they need it.
As always, we also provide updates on Castaway and EditorNinja, which include...
As always, we also provide updates on Castaway and EditorNinja, which include...
- Solving the riddle of a two-sided marketplace
- How to structure your demos/sales calls
- Hiring to replace yourself in a skilled role
- Marketing ideas for bootstrapped service businesses
Sound interesting? You should give it a listen. We think you'll really enjoy it.
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